Cambria Hotels Breaks Ground in Lake Placid, New York

Upscale brand offers modern, cutting-edge accommodation in another top vacation destination

Rockville, Md., June 10, 2022 /PRNewswire/ — Continuing its rapid expansion into popular markets across the country, Cambria Hotels, an upscale brand franchised by Choice Hotels International, Inc. (NYSE: CHH), has officially begun construction of Cambria Hotel Lake Placid – Lakeside Resort in Lake Placid, New York, on June 9, 2022. Scheduled to open in fall 2023, the new 185-room Cambria will be the brand’s fourth hotel in New York and will add to the growing portfolio of properties in Cambria in travelers’ favorite leisure destinations.

Representatives of Choice Hotels and developer Bhavik Jariwala of Matrix Hotels, along with City Supervisor Derek Doty, attended an official groundbreaking ceremony to commemorate the milestone of development and express their excitement at about the brand’s entry into the Lake Placid community.

“Cambria has always been committed to growing in highly desirable markets, and the grand opening of Cambria in Lake Placid – a thriving village in the heart of Adirondack Park and an enchanting year-round destination for the millions of travelers who visit today today – represents a natural progression of that strategy,” said Mark Shalala, senior vice president of development, upscale brands, Choice Hotels. steeped in the city’s deep-rooted history and cultural heritage linked to the Winter Olympics, we know that upscale guests will appreciate the sense of space and sense of place this new Cambria hotel has before – guardian. offers.”

Located lakeside at 2125 Saranac Avenue, the Cambria Hotel in Lake Placid is ideally located at the base of the Adirondack Mountains – the largest publicly protected area in the contiguous United States – positioning future guests near scenic hiking trails and of world-class ski slopes. The new upscale hotel is also near famous Whiteface Mountain, several Winter Olympic venues and iconic historic sites, and a short drive from nearby towns of Saranac Lake, Tupper Lake and Plattsburgh as well as the Canadian province of Quebec.

The Cambria Hotel Lake Placid – Lakeside Resort will offer upscale amenities and accessible indulgences that will appeal to modern travelers, including:

  • Versatile indoor and outdoor spaces for productive work or relaxation, including an indoor pool, as well as an expansive outdoor patio with hot tub and views of the surrounding mountains and lake.
  • Design and decor inspired by the region, as well as a collection of local art reflecting the unique history of Lake Placid and the surrounding community.
  • Contemporary and sophisticated rooms, featuring cutting-edge fixtures, abundant lighting, and plush bedding.
  • Immersive spa-style bathrooms with Bluetooth mirrors.
  • On-site catering offering freshly prepared meals, local craft beer, wine and specialty cocktails, as well as take-out.
  • 5,000 square feet of multifunctional space for meetings and events.
  • State-of-the-art fitness center.

The Cambria Hotel Lake Placid – Lakeside Resort was developed by Matrix Hotels, a New York-based full-service hotel development and management company.

There are currently 60 Cambria hotels open across the United States in popular cities including Chicago, Los Angeles, New York, New Orleans and Phoenix, with nearly 70 hotels in the pipeline.

For more information on Cambria Hotels development opportunities, visit

All Choice-branded hotels participate in Commitment to Clean, an initiative that builds on the strong foundation of Choice franchisees’ longstanding dedication to cleanliness with enhanced training and best practices for deep cleaning, sanitizing and social distancing. Additionally, Cambria guests can limit their interactions with hotel staff by using Cambria’s Contactless Concierge Service, a text messaging service for housekeeping requests, take-out food orders, meeting room requests and more.

About Cambria® Hotels

The Cambria Hotels brand is designed for the modern traveler, offering guests a distinct experience with simple, guilt-free indulgences to indulge themselves on the road. The properties feature compelling location-inspired design, spacious and comfortable rooms, flexible meeting space, and freshly prepared local dishes and craft beer. Cambria Hotels is growing rapidly in major US cities, with hotels open in Chicago, Los Angeles, New York, Pittsburgh and Washington, D.C. There are more than 130 Cambria properties open or in the pipeline across the US, with 60 currently open. To learn more, visit

About Choice Hotels®

Choice Hotels International, Inc. (NYSE: CHH) is one of the world’s largest lodging franchisors. With nearly 7,000 hotels, representing nearly 600,000 rooms, in 35 countries and territories as of March 31, 2022, the Choice® family of hotel brands offers business and leisure travelers a range of high-quality accommodation options. quality ranging from limited service to full service. hotels in the upscale, midscale, extended stay and economy segments. The award-winning Choice Privileges® loyalty program offers members benefits ranging from daily rewards to exceptional experiences. For more information, visit

Forward-looking statementThis communication includes “forward-looking statements” about future events, including planned hotel openings. These statements are subject to numerous risks and uncertainties, including construction delays, availability and cost of financing, and other “risk factors” described in our Annual Report on Form 10-K and our Quarterly Reports on Form 10. -Q, each of which could cause actual results to differ materially from our expectations.

AddendumThis is not an offering. No offer or sale of a franchise will be made except by a franchise disclosure document filed and registered with the appropriate state authorities. A copy of the Franchise Disclosure Document may be obtained by contacting Choice Hotels International at 1 Choice Hotels Circle, Suite 400, Rockville, MD 20850, [email protected].

© 2022 Choice Hotels International, Inc. All rights reserved

(PRNewsfoto/Choice Hotels International, In)

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SOURCE Choice Hotels International, Inc.

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